Living in the Age of Digital Transformation
![Living in Digital Transformation Journey marketing blog post - senthiljee](https://senthiljee.com/wp-content/uploads/2019/01/Living-in-Digital-Transformation-Journey-marketing-blog-post-senthiljee--1160x745.jpg)
Exciting times lay ahead as system of records and engagement are digitally transformed!
Organizations in all industries are undertaking digital transformation as their mandate in order to sustain and excel in the future. Digital transformation is the re-alignment or new investment in both technology and business models to improve the effectiveness of digital engagement of consumers, employees and citizens at every touch point.
Digital transformation is not just a strategy that’s nice to have—it is necessary in order to reach tech-savvy users of current and future generations, who will grow and mature over the years as they experience hands-on engagement with digital, mobile, cloud and social platforms.
The following scenarios illustrate how people of all ages are experiencing rapid digital transformation across a wide array of everyday experiences, and provide some insight into how industries are adapting in order to serve their customers better.
Read more about the post as I posted in IBM Social Insights Blog